Ashland Town Center officials announced that for the seventh year in a row, the mall will award $5,100 to area schools this fall through Earning for Learning, a partnership program designed to promote and support education in local school districts.
Earning for Learning encourages residents to shop at the mall during a six-week promotional period to earn “points” and ultimately the chance to win cash prizes for a school of choice.
Between now and Sept. 15, each dollar customers spend can be turned into points for a school. Mondays and Tuesdays are identified as “Double-Point Days,” and receipts from those select days earn the school double points.
Plus, shoppers can earn double points for visiting select retailers each week. Weekly double point stores will be posted at Guest Services and at ashlandtowncenter.com.
Customers can also earn an ATC Visa Debit Card by participating in the program, with each receipt a customer redeems equalling one entry.
Each week a winner will be chosen to win a $25 Visa Gift Card from the mall. Six winners will be chosen and notified by phone or email.
New for the 2013 program are bonus points schools can earn. Customers can earn the bonus points for their school by donating new or gently used jeans and jackets on specified weeks. Plus, ATC gift cards will earn triple points if purchased on select days. Bonus point opportunities will be shared on Facebook, Twitter and the website.
ATC will keep a tally board updated weekly at Guest Services. Each week first, second and third place will be awarded a cash prize of $500, $250 and $100, respectively. Shoppers have until 6 p.m. Sunday to turn in their receipts at ATC.
Last year, more than 272,000 points were totaled for Tri-State schools. During the six-week program, the following schools won cash prizes: Calvary Christian Academy — $1,500; Faith Christian Academy — $1,500; Sugar Creek Christian Academy — $950; Summit Elementary — $750; and Holy Family — $400.
Every school in the Tri-State is eligible to participate in the contest; schools are not required to sign up.